Vacancy for a Senior Brand Manager at Kimberly-Clark

 Employment Nigeria 02-Jun-2017 LAGOS , Administrative  

Kimberly-Clark  is recruiting to fill the position below:

POSITION : Senior Brand Manager

Responsibilities

Our vision is to lead the world in the essentials for a better life and you will help us get there through brand experiences that leave a lasting impact. As a Senior Brand Manager in Lagos, Nigeria you will develop brands such as Huggies and Kleenex in an emerging market.

Key Responsibilities :

  • Provides input into the brand strategy review (situational analysis).
  • Responsible for developing annual brand operating and channel plans with aligned category, brand, consumer and customer priorities and objectives.
  • Responsible for managing:
    • Integrated Marketing Plan (IMP) & resulting commercial programmes
    • New product introduction (NPI)
  • Develop appropriate consumer & shopper insight and ensures insights, channel & POP opportunities are incorporated into all strategies and plans.
  • Manage the research process where appropriate.
  • Delivers agreed brand, channel targets and profitability.
  • Be responsible for gathering and analysing competitor information and developing activities to counteract anticipated competitor plans.
  • Track, analyse and evaluate all brand and trade initiatives to ensure business results are achieved and brand equity is maintained.
  • Develop & updates generic planograms and looks of success aligned to brand strategy.
  • Ensures communication to all relevant stakeholders during projects.
  • Manages day to day interactions with agencies and assists with evaluation.
  • Ensures that all business management standards, processes and procedures are applied and adhered to in all activities.
  • Effective management of A&P budget.
  • SBM’s guide and develop skills base of ABM’s and BM’s where appropriate.

Requirements

  • Educated to Degree level or equivalent
  • Have demonstrable job experience, which should include excellent understanding of or experience in Marketing and Sales, Finance & Category management.
  • Able to demonstrate a track record of delivering business results.


Sorry the application deadline for this job has elapsed



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