Execution and Innovation Manager at Coca-Cola HBC
Employment Nigeria
14-Oct-2017
NIGERIA ,
Manufacturing
Coca-Cola HBC (Coca-Cola Hellenic Bottling Company) the world's largest beverage company and operates in more than 200 countries is recruiting to fill the position below :
POSITION : Experiential Execution and Innovation Manager
Responsibilities
- Implement environmentally-friendly or recycling initiatives in the use of production materials for POS materials that drive transaction growth
- Source and use market data to determine, recommend and drive new pack or size introduction
- Partner with agencies to deploy experientials that have a “WOW” effect
- Recommend and drive impactful executions what appeal to the senses of sight, sound, smell, feel and taste
- Share Act as functional SPOC for the Country Experiential Execution Excellence portal
- Evaluate and recommend new and insightful promotion ideas
- Experiential marketing content for “Coca-Cola/NBC” events and programmes
- Learnings from group learning platform and create WOW shopper impact in the stores, at festivities and at events.
- To deliver channel specific devices that drive transaction growth
- Lead the process of introducing, evaluating and deploying new POS materials for trade
- Lead POS material evaluation and feedback mining on POS material effectiveness in trade
- Share and manage the adoption of group-proven innovative materials for displays in general trade and key accounts
- Focus on leveraging on learnings from other categories and industries in experiential execution
- Drive cost-effective material usage for existing POS materials
- Evaluate, recommend, manage and review experiential agencies for innovative Experiential Execution for events
- Introduce innovative cost-saving alternatives and environmentally friendly in-store devices
Qualification
- B.Sc, HND or relevant experience in Business Admin & Marketing. Professional qualification/membership is an added advantage.
- Introducing group-proven innovations in POS material usage and experiential execution Experience
- 4-5 years’ experience in a Commercial-oriented Function or Industry (with at least 2 years in a Creative or Experiential agency)
Required Skills:
- Graphics and creative acumen, including use of colours, materials, formats, etc
- Ability to work independently with no or limited supervision, with great presentation skills
- Industry prowess on up-to-date and recent developments and strong vendor management skills
- Customer focus
- Collaborates
- Being resilient
- Drives results.
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