. The Marketing Executive oversees day to day marketing activities for the marketing department.
. Planning, developing and implementing effective marketing communication campaigns.
. Using the full marketing mix for the company’s marketing communications
. Understanding the product and customer profile and write thorough specs for each.
. Monitoring ongoing campaign spend against the budget
.keeping accurate records and highlighting where variances occur.
.Producing an accurate summary of total spend at the end of a marketing campaign.
. Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.
Requirements of the role
Degree in Marketing would be an advantage
Previous experience in a similar role.
Strong project management/organisational skills.
Understanding of customer segmentation
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