Sproxil - Its award-winning Sproxil Defender™ technology drives revenue and engages consumers at point of sale through brand assurance, fraud protection, and loyalty rewards. Sproxil Defender™ is touted as the most-widely used solution of its kind, deployed by several large companies across ten industries and protecting millions of consumers around the world.
Position Title : Marketing Communications Specialist
Overview
The Marketing Communications Specialist will be responsible for creating impactful marketing campaigns that generate new sales leads for the company to grow its revenue. We seek a self-motivated creative individual who will display great initiative and independence, together with strong organizational, relationship building and interpersonal skills.
Responsibilities
Branding & Communications
- Manage brand delivery and consistency across all markets for all product lines
- Attract potential customers and maintain loyalty of existing customers
- Create, update and manage all published content (images, videos and written)
- Plan and execute campaigns for corporate promotions and new product launches
- Establish, own and drive internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of a stronger connection to the company
- Strategically promote the company’s products and services
Traditional Marketing
- Develop, refine and execute marketing goals and strategies
- Design and execute marketing campaigns across all channels that enhance Sproxil's sales efforts
- Design all marketing materials, website content, and publications. Ensure accuracy and compliance with the organization’s brand architecture
- Set and meet internal and external marketing objectives
- Conduct market analysis and research to identify trends and opportunities
- Make presentations to the management on Marketing and Communications strategies and activities
Digital Marketing
- Execute social media strategies on behalf of the company through competitive research and target audience assessment
- Device ways to monitor, measure and report on the impact of social media campaigns and effects on the business
- Develop content for, and execute B2B e-mail and SMS marketing. Maintain the Sproxil Blog
Qualifications
A highly reliable individual with enthusiasm, creativity, and attention to detail is required, combined with excellent organization and communication skills. You will have these qualifications:
- Degree in Marketing, Communications or related discipline
- 3+ years experience in Strategic Marketing and Communications
- Expert skills using social media platforms such as Facebook, Instagram, LinkedIn, YouTube and Twitter
- A good team player and self-motivator
- Good creative skills and ability to work independently
- Excellent written and verbal English language communication skills
- Good attention to detail and accuracy
- Sound knowledge of Web and digital marketing technologies (HTML, Google Analytics, SquareSpace, Adwords, BenchMark)
Sorry the application deadline for this job has elapsed
