Marketing Manager at Saro Lifecare

 Employment Nigeria 31-Aug-2017 IBADAN , Marketing and Sales  


Saro Lifecare is recruiting to fill the position below:

POSITION : Trade Marketing Manager

Responsibilities

  • Responsible for developing and implementing Saro Life Care trade promotion and pricing strategies.
  • Trade plans should incorporate elements to address product/channel initiatives, pricing analytics, merchandising objectives, competitive activity, category dynamics and shopper insights.
  • Lead the tracking and forecasting efforts for product demand for LIFE CARE products. Work closely with internal partners (Sales Team, Logistics, and Finance) to provide monthly product forecasts to ensure product availability and optimize supply chain efficiency.
  • Lead the trade assessment and engagement process (Customer recruitment, distribution, shelving, and merchandising, pricing guidelines) and lead development of annual trade promotion plans, new product presentations and sell sheets for Field Sales use.
  • Developing and deploying compelling profit stories for Saro Life Care customers.
  • Manage the trade budget for Saro Life Care, developing strategies to optimize trade spend whilst working closely with the Sales team to assess and deploy funds to support new product placement, drive trial, repeat purchase and respond to competitive activities.
  • Develop pricing strategies and tactics for Saro Life Care product portfolio to maximize sales performance and optimize business profitability in accordance with the business plan.
  • Manage pricing and trade promotion administration including maintenance of price lists, promotional calendar, development and maintenance of trade promotion tracking tools.

Qualifications

  • Strong analytical skills and adept at problem solving
  • Understanding of retailer go to market strategies and tiers of trade /channel dynamics
  • Strong communication skills (written, verbal, presentation and interpersonal skills
  • Age: 28 - 35 years.
  • Bachelor's Degree with 2:1 required
  • 3-5 years’ experience in FMCG industry with sales experience.
  • Experience working with Trade Marketing in a CPG company.
  • Strong technology skills: Microsoft Word, Excel, PowerPoint.

Competencies:

  • Strategic Thinking
  • Accountability
  • Customer Connection
  • People Management and leadership
  • Technical Competence - Track Record of Success in Salesmanship and Trade Marketing
  • Speed & Aggression
  • Integrity
  • Shared Mind-set


Sorry the application deadline for this job has elapsed



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