Brand Manager (FMCG)

 Jotna International Investment Limited 23-Mar-2018 ₦150,000 - 300,000 LAGOS , HR  

We are a dedicated team of professional consultants offering top of the line executive recruitment and selection services.

We cater for the needs of a range of professionals seeking employment and work together to create effective solutions using our networks and strong client base.

Our Client, one of the most admired companies in the Food & Beverages industry in Nigeria - offering products in the categories of Juice, Dairy and Snacks, is recruiting for this position



·  The responsibility of Marketing Planning & Execution including leading & implementing Marketing Strategies, Processes & Procedures Execution, Goals/Targets Delivery, Process Controls, People Management, Cross-Functional Support and Coordination, etc.

·  Requires less supervision.

·  Includes coordination & managerial roles internally, along with external agency & vendor handling.

·  Executing the Marketing Plans for brands, across Regions.

·  Ownership & responsibility for excellence for all ATL, BTL & TTL Initiatives as per Marketing & Category Plans.

·  Responsible for market activation programs, consumer promotions and trade interventions initiated by Marketing - with robust control & tracking mechanisms along with metrics to measure effectiveness of the program.

·  Liaise & Coordinate with internal departments (e. g. production, supply chain, sales, research and development) & external partners (e.g. agencies, freelancers, vendors, regulators, certification partners) to deliver successful marketing initiatives across platforms & geographies.

·  Execute Digital & Social Media initiatives.

·  Handle Market Research, Media Planning & Execution for brands, categories & projects assigned.

·  Improve brands’ visibility across evolving POS formats, Modern Trade, Key Accounts, etc – through innovative designs, developments & activations.

Education & Skills:

·  HND/BSc (Marketing) from university or any Institute of repute.

·  Relevant Functional Skills & Expertise.

·  Interpersonal Skills and Man Management.

·  Good Communication & Presentation Skills.

·  Stress Management.

·  Experience of dealing with multi brand/product portfolio in a big Company.

·  Good experience of executing ATL, BTL, Market Research & Category Management across diverse geographies.

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